Owode Promoted Products Policy

Last Updated: December 14, 2024

Owode Marketplace provides sellers with the opportunity to increase visibility and drive sales through our Promoted Products feature. So, feel at home as you promote your products!

This advertising program allows sellers to promote their products directly on Owode Marketplace and through our external promotional efforts, including social media and email marketing campaigns. By using Promoted Products, you agree to the terms outlined in this policy.

1. What Are Promoted Products?

Promoted Products is Owode Marketplace’s unique advertising solution for sellers to showcase their products prominently on:

• The Owode Marketplace website, including category pages, search results, and homepage placements.
• External platforms, such as Owode’s official social media accounts and email newsletters.

Promotions are available at a starting price of ₦1,000 per product for 7 days, providing affordable, effective advertising for sellers.

2. Eligibility Requirements

To participate in the Promoted Products program, you must meet the following criteria:

• You must have an active Owode seller account.
• Your product listing must comply with all Owode policies, including the Prohibited Items Policy and Community Standards.
• Your seller account must be in good standing, with no unresolved violations of Owode’s rules or pending disputes.

3. How Promoted Products Work

3.1 Placement of Ads

• Promoted Products will appear in priority positions, including but not limited to:
  • Search results for relevant keywords.
  • Category pages relevant to the promoted product.
  • Special promotional banners on Owode’s homepage or external marketing materials.

3.2 External Promotion

• Owode reserves the right to promote products externally, such as through social media, email newsletters, or other advertising channels. By participating, you grant Owode the right to use your product images, descriptions, and other relevant details for these purposes.

3.3 Promotion Duration

• Each promotion lasts for 7 days, with the option to renew based on performance or seller preference.

4. Fees and Payments

4.1 Pricing

• The starting price for Promoted Products is ₦1,000 per product for 7 days.
• Additional charges may apply for premium placements or extended advertising campaigns.

4.2 Billing

• Fees for Promoted Products are deducted automatically from your seller wallet. If sufficient funds are unavailable, you must top up your wallet before activating a promotion.

4.3 Refunds

• Fees paid for Promoted Products are non-refundable, except in cases where the service is not rendered due to technical errors on Owode’s end.

5. Seller Responsibilities

5.1 Accurate Product Listings

• All promoted products must have accurate descriptions, images, and pricing. Misleading or false information is strictly prohibited.

5.2 Compliance with Policies

• Sellers must ensure that promoted products comply with all Owode policies, including but not limited to:
  • Prohibited Items Policy
  • Community Standards
  • Seller Agreement
• Non-compliant listings will be removed, and promotion fees will not be refunded.

5.3 Marketing Permissions

• By opting into the Promoted Products program, you agree to allow Owode to use your product images, descriptions, and associated details for marketing purposes across all channels.

6. Prohibited Practices

The following activities are strictly prohibited and may result in suspension or termination of your advertising privileges:

• Promoting prohibited items as defined in Owode’s policies.
• Engaging in fraudulent activities, such as inflating reviews or creating fake transactions to boost product visibility.
• Using external tools to manipulate advertising algorithms.
• Attempting to advertise products with incomplete or misleading information.

7. Performance Tracking

Owode provides tools for tracking the performance of your Promoted Products, including:

• Impressions (how often your ad is shown).
• Clicks (how often your ad is clicked).
• Sales attributed to your ad.

Sellers are encouraged to monitor these metrics and adjust their promotional strategies accordingly.

8. Termination and Suspension

Owode reserves the right to:

• Remove promoted listings that violate platform policies.
• Suspend or terminate a seller’s access to the Promoted Products feature for repeated violations.

Sellers will be notified of any such actions via email at support@owodestore.com.

9. Updates to the Policy

Owode may update this policy periodically to reflect changes in features, pricing, or other aspects of the Promoted Products program. Sellers will be notified of significant updates via email or platform announcements. Continued use of the program constitutes acceptance of the revised terms.

10. Contact Information

For inquiries or assistance related to Promoted Products, contact us at:

• Support: support@owodestore.com